Innovate multiple modes to promote the popularization and development of agricultural insurance

[China Agricultural Machinery Industry News] The China Insurance Regulatory Commission data show that in 2015, agricultural insurance provided risk protection of 1.96 trillion yuan, accounting for 32% of agricultural GDP; a total of 260.88 billion yuan of compensation, accounting for 9.7% of direct economic losses of crops, insurance Indemnity has become an important source of funding for farmers to resume production after disasters and to rebuild the disaster area. For various reasons, the development of agricultural insurance in rural areas is always unsatisfactory, and more innovative models are needed to help the popularization and development of insurance.
Innovate multiple modes to promote the popularization and development of agricultural insurance
Frequent natural disasters have once again focused the industry on agricultural insurance.
According to the statistics of the Ministry of Civil Affairs, in July alone, floods (including geological disasters) caused 61.209 million people in more than 1,200 counties (cities, districts) in 29 provinces (autonomous regions and municipalities) to be affected; the area affected by crops was 5189.8 thousand hectares, of which 1222.1 thousand were rejected. Hectares; direct economic losses of 213.24 billion yuan. The disaster situation of personnel, crop damage, the number of damaged houses and direct economic losses are all high in the same period of the previous year.
Serious floods have caused huge losses to agricultural production. Although all sectors of society are actively contributing, such assistance is also a drop in the bucket compared to losses. With the increasing trend of large-scale agricultural operations, once agricultural large-scale farmers have reduced production or lost, if there is no agricultural insurance escort, the blow is often “fatal”.
The bottleneck of agricultural insurance development needs to be broken
“Rural insurance is an upgrade of agriculture for our country, the prosperity of farmers, and the development of rural areas are inseparable from agricultural insurance. For farmers, rural areas and agriculture, insurance protection is a regulator, a shock absorber, and a talisman.” Wang Hanmin, deputy director of the Supervisory Board of the All-China Federation of Supply and Marketing Cooperatives, said at the 6th China Agricultural Insurance International Forum held recently.
Although the role is obvious, in the past, the development of agricultural insurance has not been satisfactory. Wang Hanmin said that there are three problems in our country's rural insurance: one is slow, the insurance survey is too slow; the second is difficult, the rural insurance is complicated, and the compensation is difficult; the third is low, the farmers know low and the compensation is low.
The data of the above-mentioned China Insurance Regulatory Commission also showed that insurance only accounted for one-tenth of the economic losses, and the proportion still needs to be improved. In addition, the low coverage of agricultural insurance is also a topic that has been criticized in the industry.
At the 6th China Agricultural Insurance Forum, Han Dacheng, the president of the Heilongjiang Lianxing Farmers Cooperative, said that if farmers want to be rich, the problem of insurance must be solved, because even today's cooperatives have such a large (risk) resistance. . But now commercial insurance is incompatible with the insurance that our current farmers need. Our farmers need it, but they don't need it. What do you say is useful? When it comes to real danger, all the problems are coming. When you really pay, you are really exhausted.
"The problem of the promotion of agricultural insurance is that it is more difficult for small farmers to implement one household, and it is easy to make problems in the exhibition industry and insured." Professor Guo Guozhu of the Department of Insurance, Capital University of Economics and Business said. For some new agricultural subjects, the problem they face is not the problem of the exhibition industry. They are very clear about the risks, so they are very serious and active in insurance. The problem lies in these new types of subjects, and sometimes the scope of the protection will be questioned because Nowadays, agricultural insurance provides cost insurance. No matter how much you lose, including labor, profits, and compensation, it only provides basic direct materialization costs. Of course, this guarantee is very low. These new economies cannot satisfy this guarantee.
Yan Guozhu believes that some products developed by insurance companies cannot meet some of their requirements. After all, capital capital is invested in agriculture, and the profits are relatively thin. If the risks cannot be covered, it is a problem for new agricultural companies.
Explore multiple modes to help develop
Ruan Guozhu believes that it is difficult to understand the needs of farmers only by relying on insurance companies, and that agricultural companies are not aware of agriculture, and some agricultural companies may be insured with insurance and pay more insurance. In addition, if insurance companies cannot understand the risks at various industrial chain nodes, The products offered may not be completely suitable to meet the needs of users. The combination of insurance companies and industrial companies can solve the corresponding problems, and agricultural insurance goes one step further.
Wu Yueshi, executive vice chairman of Longping Hi-Tech, said, “Now the agricultural insurance is mostly policy insurance, the amount of compensation is low, and even the cost of production materials cannot be guaranteed, let alone the cost and benefits of rent. The future should be policy insurance and Commercial insurance is superimposed, and seed industry enterprises purchase insurance policies for the promotion of varieties. Extreme weather is an accidental phenomenon after all, and insurance companies are also profitable. This will not only provide protection for seed industry enterprises, but also provide protection for large-scale business entities. It is modern agriculture. An important part of development."
Previously, he had suggested exploring the establishment of an agricultural insurance model of “government-led, third-party intervention, and insurance company underwriting”. At the same time, it is recommended that the government lead and support qualified agricultural industry companies to establish third-party institutions, act as independent third-party agents or assist insurance business, and provide objective technical support and services for fixed losses and claims.
As a leading enterprise in agricultural industrialization, Yuan Longping Agricultural High-Tech Co., Ltd. (hereinafter referred to as “Longping Hi-Tech”) has also actively explored. At the beginning of this year, PICC P&C and Longping Hi-Tech reached a strategic cooperation, and the two sides cooperated in crop production and production insurance, enterprise-wide worry-free full-process portfolio insurance, and financing guarantee. According to the agreement, the cooperation between the two parties will focus on seed insurance, and carry out a package of insurance portfolios such as property insurance, liability insurance and personal accident insurance to jointly promote cooperative banks to provide financing services to large seed producers, cooperatives, family farms and leading enterprises. And the implementation of financing insurance, the formation of "insurance and escort - credit support - industrial development - cooperation and win-win - farmers benefit" cycle.
Ruan Guozhu believes that the cooperation between insurance companies and enterprises can make the joint supply better adapt to the demand, so that the promotion will be faster and the development will be better. Agricultural insurance development is better, and the entire management of agriculture can be strengthened. In addition, their cooperation can further bring innovation in both the operating mechanism and the agricultural product system, which is even more exciting.
(Original title: Agricultural insurance development is still a problem for insurance companies and third parties to cooperate in the market)

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